
Quig's Meats & Eats
Brand identity and website design for a scratch kitchen serving burgers, tenders, and catering in St. Johns, Florida.
View case studyI’m Sabrina Awdi, a Jacksonville-based brand and web designer for women-owned businesses in Ponte Vedra Beach. I design brand identities, websites, search visibility and marketing for companies that sell to a discerning coastal audience, where guests expect resort polish and locals notice when a brand looks thrown together.

A logo is the easy part. The harder part is making it behave the same way on a menu, a spa gift card, a booking page and a sign by the road. In Ponte Vedra Beach, which the visitor bureau describes as a blend of laid-back luxury and natural beauty, a brand that drifts between those places reads as careless. So I design the whole system: the mark, the type, the palette and the rules that keep them consistent, so every piece your customers touch looks like it came from the same hand.
An identity system that:
Four services, one identity carried through all of them. Start with the one you need now; each is built to connect to the others later.
A selection of work for brands in beauty, food and beverage, software, publishing and professional services, across the US, Europe and the Middle East.

Brand identity and website design for a scratch kitchen serving burgers, tenders, and catering in St. Johns, Florida.
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A full rebrand and website for Balance Brightness, an accounting coaching and training brand helping professionals across Lebanon master the practice and pass their exams.
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Brand identity, website, and SEO for Class, Race & Corporate Power, a political journal publishing work for activists, scholars, and community organizers.
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Brand identity and website design for a Jacksonville shower door and glass enclosure manufacturer, from a new logo through a full product website built for the contractors and installers who buy from them.
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Workshop presentation and handout design for Balanced Financial Wellness, turning dense financial education into clear, approachable slides for credit union members.
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Website design for a family-owned seafood restaurant in Atlantic Beach, Florida, a laid-back coastal site built to turn hungry visitors into online orders and walk-ins.
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Short-form social content for Rebound Rehabilitation, filming, editing, and posting reels that turn a physical therapy clinic's day-to-day into scroll-stopping Instagram and TikTok.
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Social media design and content produced at Allora Marketing, branded posts, carousels, and reels for clients including Taste of Italy Calgary and Desired Cleaning.
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Brand identity for Bella Tia, a beauty salon in Macomb, Michigan, balancing luxury and elegance with a sense of calm.
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Branding and UI design for Wander, a concept travel app for discovering places around a traveller's own interests.
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Brand identity for Aflore, a beauty salon in Bucharest, Romania, built around femininity, sophistication, and restraint.
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Brand identity and packaging system for Skinhance, a skincare company built around simplicity, care, and visible results.
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Brand identity and web design for Literature & Code, the first Bitcoin-only software company in the Middle East, built on a minimalist visual system that reworks the Renaissance for modern software.
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Book cover design for Michael Sullivan's 'Building Bridges: Can We Love & Relate in a Polarized World?' A cover built to capture the book's heart and stop a reader mid-scroll.
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Brand identity redesign, social media, and video editing for Tannous Group, a furniture and interior design house. A refined TG identity and sub-brand system, applied across products, uniforms, and a family of Instagram feeds.
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A self-directed packaging concept for Crimson Red, a cranberry ale inspired by the annual Massachusetts cranberry harvest. I designed and illustrated everything, from the folk-art harvesting illustration to the label, four-pack carrier, and mockups.
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A 2D motion piece that gleefully breaks every rule in the graphic-design handbook, clashing grids, warped type, and intentional chaos.
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My RIT 3D motion final: the synthwave aesthetic dropped into deep space, built entirely from abstract elements: a rippling sea, planets and a moon, a rainbow diamond, and, at the end, a lone skull.
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A re-imagined 3D title sequence for the action-comedy film 'The Spy Who Dumped Me', where romance and espionage collide in glossy, candy-red typography.
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A fictional user interface (FUI) concept: a heads-up scanner that locks onto the person in front of you and reads them in real time.
View case studySabrina has shown to be a competent designer with a keen eye even on the smallest details. She has shown high levels of professionalism and work ethic, and was able to get the designs done in a fast manner. I would recommend working with her on building your brand identity and web design for your business.
I am immensely grateful for Sabrina's exceptional talent and deep understanding of my vision. Her professionalism and efficient communication made the collaboration seamless. I wholeheartedly recommend her services to anyone seeking professional and creative design. Thank you, Sabrina, for your invaluable contribution.
Sabrina provided me with an amazing book cover. She has successfully catapulted my book into the hands of people willing to pay money for it. She was easy to work with and paid attention to the details necessary to send the right message to my audience. I highly recommend her to others looking to grow their brand.

I’m Sabrina, a graphic and brand designer based in Jacksonville with over 4 years of global experience. I’ve built visual identity systems for brands in beauty, food and beverage, software, publishing and professional services, for clients across the US, Europe and the Middle East. Ponte Vedra Beach businesses work with me by email: you send the brief, I come back with questions, and every round of design arrives with the reasoning written down, so decisions fit around your own schedule.
Research, references, and the problem the design has to solve.
Sketches and routes explored broadly before anything gets refined.
Type, colour, and layout resolved into a system that holds together.
Production-ready files, guidelines, and everything needed to use them.
Ponte Vedra Beach is an unincorporated community in St. Johns County, about 18 miles southeast of downtown Jacksonville and part of the Jacksonville Beaches area. It is best known for golf. TPC Sawgrass is home to THE PLAYERS Championship, held every March, and the PGA TOUR runs its Global Home here. That puts the community in front of a global audience each spring, on top of a year-round crowd used to high standards.
The place has its own branding story. When the National Lead Company began developing the area as a resort in 1929, it wanted a more impressive name than Mineral City, found Pontevedra on an old map of Spain, and the town became Ponte Vedra. Nearly a century later, seaside resorts such as the Ponte Vedra Inn and Club and the Lodge and Club still trade on that considered image. Your brand has to hold its own beside them.
Nature is part of the pitch here too. The Guana Tolomato Matanzas National Estuarine Research Reserve protects more than 76,000 acres from its base on Guana River Road, and the Ponte Vedra Concert Hall brings live music to the heart of town. Many businesses here sell an experience as much as a product, and the design has to carry that calm, outdoor, well-kept feeling.
I work with businesses across Northeast Florida, from Ponte Vedra Beach and St. Augustine to Jacksonville Beach, Orange Park and Fernandina Beach. Pick an area to see how I approach it.
Home of THE PLAYERS and seaside resorts, where a brand needs real polish on every surface.
Yes. Ponte Vedra Beach is one of my chosen service areas in Northeast Florida. I’m based in Jacksonville, and Ponte Vedra Beach sits about 18 miles southeast of downtown. Everything runs by email, so the work fits around your season, and you get brand identity, web design, SEO and digital marketing from one designer who keeps the whole system consistent.
For a Ponte Vedra Beach business, I design the pieces customers see: logo suites, type systems, color palettes and brand guidelines, plus packaging, editorial layout, book covers, motion graphics and websites. Depending on what you sell, that might mean a menu, a spa price list, signage files or a booking site. Everything comes from one identity, so it all looks related.
Yes. I work with Ponte Vedra Beach clients entirely by email, the same way I work with brands across the US, Europe and the Middle East. You send a brief, I reply with questions, and each design round arrives with written notes explaining the choices. That record makes feedback easier and keeps decisions clear for everyone on your team.
A Ponte Vedra Beach project starts with an email. Tell me what you do, who your customers are, and what is not working with your current brand or site. I reply with a short set of questions about your goals, audience and market, then recommend the service or package that fits, so you know the scope before any design begins.
Yes. Ponte Vedra Beach businesses tend to show up in print and on screen at once: signage, printed menus, packaging, websites and social posts. I design the identity to work across all of them and deliver production-ready files for print, screen, packaging and social, so your printer, web team and social manager all start from the same source.
Because Ponte Vedra Beach is a polished market. It is an upper-income resort area best known for golf and seaside resorts, so customers compare you with well-kept brands every day. A logo alone does not set the type, spacing or color rules. A full identity system does, which keeps every touchpoint looking deliberate long after I hand it over.
Tell me what you do and who you want to reach. I’ll reply by email with a few questions and a clear next step.